Tutorial: How to Turn a Single Blog Post into 10 Social Media Posts

The single biggest mistake a content creator can make is to only publish a blog post and then move on. In the age of AI, every piece of long-form content is a goldmine. You can use a single blog post to create a week’s worth of social media content. This tutorial will show you how.

Step 1: The Core Blog Post

Start with a single, high-value blog post (e.g., your guide on AI-Powered B2B Lead Generation).

Step 2: Repurpose with AI

Feed the blog post into an AI and ask it to generate content for different social media platforms.

For Twitter: “Read the following blog post. Generate 5-10 short, tweet-length ideas that summarize the key takeaways. The tone should be engaging and end with a question to encourage conversation.” For LinkedIn: “Read the following blog post. Generate 3-4 LinkedIn post ideas. The ideas should be longer and more professional, focusing on a single key insight from the article. The tone should be thought-provoking.” For Instagram: “Read the following blog post. Generate 3-5 quote ideas from the article. The quotes should be impactful and suitable for an image-based post.” For a Newsletter: “Read the following blog post. Generate a short newsletter blurb (200 words max) that summarizes the article and encourages readers to click through to read the full thing.”

Step 3: Schedule and Track

Once you have your repurposed content, schedule it to be published over the course of the week. This ensures your valuable content gets maximum exposure across all your channels.

This simple workflow turns one piece of content into a multi-channel content engine that builds your audience on autopilot.